We Are


We are retail and wholesale experts passionate about creating innovative ecommerce solutions to scale our clients’ business. We conceptualize inspired and brand-friendly websites, powerful direct response tactics and ingenious marketing methods. Utilizing proven strategies, we help our clients reach audiences and boost conversions, enhancing growth, brand positioning, and profitability.

Our Approach


Whatever your story is, let us help you tell it. Our team of creative specialists has launched over 75 ecommerce sites. We strive to understand your brand and target customers in order to create an engaging direct to consumer experience. Our brand strategies will increase your online awareness and positioning. The end result — increased sales.

With Commerce12, you’re not just getting a service — you’re gaining a strategic partner.

OUR SERVICES

Fulfillment

Fulfillment

Our dedicated account managers will monitor all your back-end transactions to ensure a seamless ecommerce process for you and your customer. We warehouse goods and fulfill each order. We create weekly and monthly reports detailing inventory levels, customer requests, and sales.

SITE MAINTENANCE & MANAGEMENT

Site Maintenance And Management

We maintain the entire back-end operation of your ecommerce site including product and database management. Our dedicated account team will upload new products, write item descriptions, track inventory, merchandise and more.

Social

Social

Social media marketing is a critical component to your brand’s marketing plan and identity. We create strategic social campaigns aligned with your messaging with a dedication to driving brand awareness.

Marketing

Marketing

Once we build your ecommerce site, we help you grow. Our team of writers creates engaging content consistent across all platforms. Through affiliate programs, digital and direct mail campaigns, social management, marketing, and brand partnerships, we optimize your business in real time.

Technology Support

Technology Support

Our experienced ecommerce technology team provides 24/7 site support. Whether you need third-party integrations, back-end support or front-end updates, we’ve got you covered. Our designers, developers and solution architects specialize on the SHOPIFY platform, including application integration and customization.

Art Design And Production

Art Design And Production

We have an eye for retail. We offer a full suite of art creation to help you manage all your ecommerce efforts. We create robust, consistent story telling through engaging imagery. Our team of photographers and stylists create both traditional and lifestyle web ready artwork.

OUR TEAM

Adam Hanin

FOUNDER

A successful and well respected entrepreneur, Adam Hanin founded and served as CEO of several multimillion-dollar start-ups concentrated in the ecommerce space. He devotes a contagious energy to all of his ventures, the latest of which is Commerce12.

Phillip Rivers
Partner

Jonathan Tipton
Chief Financial Officer

Jen Lacasse
Chief Operating Officer

Reshma Patel
Chief Marketing Officer

Aryana Aguiar
Marketing Manager

Lauren Zavaleta
Director of Client Success

Rory Flynn
Director of Business Development

Sean Lomando
Sales Representative

Tommy Gorecki
Director of Email Optimization

Emma Forrest
Account Coordinator

Madison Griffith
Account Coordinator

Dennard Crawford
Account Coordinator

Katherine Pacheco
Account Coordinator

Olivia Foltyn
Account Coordinator/Deployment

Juliana Tuozzola
Account Coordinator

Leila Kurbasic
Account Coordinator

Plina Nguyen
MMS/SMS Specialist

Devan Moreno
Email Specialist

Athira Menon
Accountant

Stephen Morton
Lead Designer

Kat Gamao
Creative Specialist

April Eichenberg
Creative Specialist

Andrea Fridley
Creative Specialist

Anna Clay
Creative Specialist

Suzanne Young
Creative Specialist

Sasha Mekker
Creative Specialist

Corina Heymann
Creative Specialist

Sharon Shepard
Creative Specialist

Rosalie Butler
Creative Specialist

Max Li
Lead Shopify Developer

Rohit Gupta
Lead Technical Director

Raana Norooz
Content and Social Media Manager

Maureen Borsodi
Lead Stylist

Phil Young
Head of Video Production

Nick Borsodi
Head of Studio

Hannah Reed
Lead Copywriter

Mary Zubritsky
Copywriter

Mairi Ronald
Copywriter

Stephanie Duncan
Copywriter

Ilene Hanin
Fulfillment Operations and Quality Control

Diana Guzman
Fulfillment Operations

Monica Troutner
Fulfillment Operations

Brody Escalante
Fulfillment Operations

Contact Us